The aim of digital visualisation could be everything from seeing the proportions in urban planning to studying the shadow a banister casts over a wall of mosaic. From small to large. There is particularly great potential in detail elaboration: as the supply of new building products grows by the day, so does the number of possible combinations of them exponentially. To find the most satisfying solution can sometimes be difficult when there is only a small bit of a sample to rely on. How will the final impression be, how will the material you have chosen look when it covers a whole big wall, how will it interact with other elements? What colour and design will be best for a window or a door when there is only one of each and when there are many?

Textures and other building elements with parametrical attributes as size, style, colour, gloss and surface can now be modeled digitally, and then tested directly in the computer from different angles and lighting conditions. You can quickly try several alternatives and observe more details. The main ambition is not a perfect photorealistic picture but rather to get a proper feeling of materiality for the sake of a more thorough design. Digital visualisation is not only a time-saving technique compared to physical models, but rather a new tool that is instrumental in adding further moments to the creative process. Presentation becomes more dynamic with textures, shadows and reflections giving the images an inspiring extra dimension.

3D-objects (so-called gdl-objects) can also contribute to a greater richness in detail. Doors, windows, railings and other elements can be tested with several custom variables, and can even be useful when modeling an existing location or a restauration project. Things like pieces of furniture, small objects or human figures can bring further liveliness in the depicted enviroment.



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